And if they see somebody striving and getting something they instantly think that it should be unique, else nobody would strive for it.
And given that they are available in compact sizes, you can even bring it around in your purse satchel with a drawback.

If you wish to have goodies at some point, offer yourself a "ruin day".
Prime Outlets gets brand-new items extremely regularly. When a patient finds out she is pregnant she is delighted and wants to share the news.